- SBS > Acquisition of Puro

SBS successfully completes the acquisition of PURO

Together to face the growing challenges of the market

- SBS > IFA 2023

Neue Wege der Innovation auf der IFA 2023

SBS wird auf der IFA 2023, einer der führenden internationalen Veranstaltungen im Bereich der Verbraucherelektronik, vertreten sein.

- SBS > The Next

Fourth edition of The Next. At SBS, all the core categories have something new to offer.

The Next, a high-profile event at SBS Cafe on 24 and 25 May, has become, over the years, a much-anticipated appointment for stakeholders in our Trade.

- SBS > Peanuts

PARTNERSHIP WITH PEANUTS: CO-BRANDING ACCESSORY WITH SNOOPY AND HIS FRIENDS

The brand case&me is taking shape more and more. A few months after its debut, given the recognition results in the market, we decided to evolve the brand identity strategy by enhancing the range to appeal to a wider audience.

- SBS > doodroo

SBS ACQUIRES DOODROO ®, THE PROTECTIVE FILM THAT RECREATES THE “PAPER EFFECT

At SBS innovation also manifests itself in branding strategies: we believe that in a globalised world, in order to stand out from competitors it is essential to build and then communicate one's identity in a distinctive way. This also enables us to earn customer loyalty and trust, a major corporate asset that translates into value.