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Together to face the growing challenges of the market
SBS is ready to take part in the 2023 edition of the IFA fair, one of the leading international exhibitions in the field of consumer electronics.
The Next, a high-profile event at SBS Cafe on 24 and 25 May, has become, over the years, a much-anticipated appointment for stakeholders in our Trade.
The brand case&me is taking shape more and more. A few months after its debut, given the recognition results in the market, we decided to evolve the brand identity strategy by enhancing the range to appeal to a wider audience.
At SBS innovation also manifests itself in branding strategies: we believe that in a globalised world, in order to stand out from competitors it is essential to build and then communicate one's identity in a distinctive way. This also enables us to earn customer loyalty and trust, a major corporate asset that translates into value.