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At SBS innovation also manifests itself in branding strategies: we believe that in a globalised world, in order to stand out from competitors it is essential to build and then communicate one's identity in a distinctive way. This also enables us to earn customer loyalty and trust, a major corporate asset that translates into value.
SBS aims to become an increasingly sustainable company to make the world a cleaner and more inclusive place. Sustainability is at the heart of our long-term vision.
Un escaparate que refuerza el posicionamiento y la identidad de una estrategia multimarca: SBS representa la innovación tecnológica por excelencia; Puro destaca por su estilo y protecciones; Case&Me muestra una huella de estilo de vida y estéticamente de moda; JAZ creado para un audio capaz de ofrecer una experiencia sensorial emocionante.
SBS has returned to investing in the Lifestyle sector via Case&Me, a recent addition to the market that distinguishes itself thanks to a strongly distinctive imprint capable of making itself loved by customers who feel a desire that goes beyond just purchasing.
SBS is one of the 100 most sustainable companies in Italy and is among the 50 companies with the greatest ESG rating increases compared to 2021.